The Highs
It all begins with an idea.
Jayden Reed (WR, Green Bay Packers)
Jayden Reed cemented his status as a key weapon in the Packers' burgeoning offense, particularly flourishing in the latter half of the 2024 season. His versatility and undeniable chemistry with Jordan Love make him a high-upside pick for 2025.
Snap Share: Averaged an impressive 88% snap share from Weeks 12-17, showcasing his consistent presence on the field.
Targets & Target Share: Over the final six weeks, he commanded 65 targets (25.5% target share), proving his critical role in the passing game.
Yards Per Route Run (YPRR): Posted an elite 2.38 YPRR during his strong finish, underscoring his efficiency and ability to gain significant yardage on his routes.
Trust Earned: Reed's consistent production, especially in crucial down-and-distance situations, earned him high trust from Jordan Love and the coaching staff. His ability to operate from both the slot and outside will ensure he remains a central figure in Green Bay's ascending offense, ready to take another leap.
2. Kyren Williams (RB, Los Angeles Rams)
When healthy, Kyren Williams was nothing short of a fantasy league-winner in 2024. Despite some injuries, his dominant usage and efficiency in the games he played late in the season demonstrated his clear feature-back upside, positioning him for another high-volume year.
Snap Share (When Active): Logged a staggering 90%+ snap share in the games he was fully active and healthy late in the season, which put him as a true “bell-cow”.
Scrimmage Yards: Routinely topped 120+ scrimmage yards in his final healthy games, showcasing his dual-threat ability as both a runner and receiver.
PFF Rushing Grade: Maintained an elite 91.0 PFF rushing grade in his active stretches, highlighting his vision, burst, and tackle-breaking prowess.
Yards After Contact Per Attempt: Consistently generated high yards after contact (3.5 YAC/Att), proving his ability to create extra yardage regardless of blocking.
Featured Role: Williams ended 2024 as the undeniable lead back for the Rams. His health will always be a factor, but his efficiency and dominant workload when on the field make him a top-tier fantasy option who should continue to be heavily leaned upon.
3. Dalton Kincaid (TE, Buffalo Bills)
After a promising but occasionally inconsistent start to his rookie 2024 season, Dalton Kincaid truly found his rhythm in the latter half of the year, establishing himself as a reliable and high-volume target for Josh Allen. He's poised to build on this strong finish and enter 2025 as a locked-in TE1.
Snap Share (Late Season): Saw his snap share increase significantly, consistently playing over 80% of offensive snaps from Week 10 onward.
Targets & Target Share: Commanded 50+ targets (19% target share) over the final 7 games, becoming a go-to option for Allen.
Yards Per Route Run (YPRR): His YPRR jumped to an impressive 1.95 in the latter half of the season, showcasing his ability to efficiently gain yards.
Reliability: Kincaid demonstrated soft hands and a keen understanding of space, earning consistent trust. With Stefon Diggs' role evolving and a clear need for reliable pass-catchers, Kincaid's strong finish signals he's ready to ascend as a top-tier tight end in a high-powered Bills offense.
4. Isiah Pacheco (RB, Kansas City Chiefs)
Isiah Pacheco closed the 2024 season and the playoffs as the Chiefs' undisputed lead back, consistently delivering gritty, high-effort performances. His late-season usage and integral role in the Chiefs' championship run affirm his status as a high-floor, high-upside fantasy asset for 2025.
Snap Share (Late Season & Playoffs): Dominated the backfield with a consistent 70%+ snap share in the crucial final games and throughout the Chiefs' playoff push.
Rush Attempts: Routinely saw 18-20+ rush attempts per game in the last six weeks of the regular season, reflecting his clear feature-back role.
PFF Rushing Grade: Finished strong with an 87.5 PFF rushing grade, showcasing his power and ability to churn out tough yards.
Yards After Contact Per Attempt: His high YAC/Att (e.g., 3.4 YAC/Att in late 2024) highlighted his relentless running style and ability to break tackles.
Workhorse Trust: Pacheco earned the full trust of Andy Reid and Patrick Mahomes to carry the load. His consistent volume, efficiency, and nose for the end zone make him a reliable weekly starter with significant upside, especially in an offense that finds ways to score.